In order to always better satisfy visitors et improve the services provided to socio-professional partners, the community or the population, many Tourist Offices have set up an internal quality approach.
To gain recognition for this continuous improvement of services, these quality approaches are based on dedicated standards or benchmarks.
LA TOURISME™ QUALITY BRAND, created by the ministry in charge of French tourism, is recognition of the continuous improvement initiatives in the quality of services put in place by Tourist Offices.
An audit is carried out every 5 years.
A TOURISM OFFICE HAVING OBTAINED THE QUALITÉ TOURISME™ MARK GUARANTEES:
- a personalized welcome and qualified, clear and precise information
- competent staff who listen to you
- a comfortable place
- taking your opinions into account and processing your complaints
- continuous improvement of services and benefits
In other words: our 5 main objectives!